Digital marketing for dummies

A niche is the segment of a larger market defined by its own unique characteristics. It becomes your specialty and the topic people will know you for. Travel blogging would be an affiliate marketing niche, as would pet care or tiny homes. The top affiliate marketing niches found by data analytics platform …

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This updated edition of Marketing for Dummies will walk you through the latest marketing technologies and methods, including customer experience, retargeting, digital engagement across all channels and devices, organic and paid SEO, Google ads, social media campaigns and posts, influencer and content marketing, and so much more.

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